Spotlight On: Royal Princess Oud

November 1, 2017
Creed
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RPO_2

Without a doubt, the most extraordinary scents can be traced to a moment in time. And for Royal Princess Oud, the woody floral favorite, created in 2015 by Master Perfumer Olivier Creed – that time was especially significant for the House of Creed.

Fall #CreedStyle

October 25, 2017
Creed
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IMG_5065

Maybe it’s all those years of going back to school—or the fact that you really are putting on more clothes—but no change in season has a more dramatic impact on the way we dress than the transition from summer to autumn.

Spotlight On: Cedre Blanc

October 1, 2017
Creed
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CB_2

The goal was simple: Honoring the raw beauty of the Virginia Blue Ridge Mountains with an equally enchanting scent. For years, Olivier Creed, prolific traveler and Sixth Generation Master Perfumer for The House of Creed, has been captivated by this region of the United States.

Viking Diaries: Erwin Creed

September 15, 2017
Creed
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SIG05022

In honor of the launch of Viking, we recently traveled to Iceland with men who embody the Viking spirit. This new fragrance, created by Sixth Generation Master Perfumer Olivier Creed, was inspired by the incredibly crafted long ships, a centerpiece of the Viking Age and one of the greatest design feats of the ninth century.

Viking

Anticipation has been building for the brand’s next big men’s launch since the best-selling cult scent Aventus launched in 2010. Years may pass between launches, but that doesn’t mean Sixth Generation Master Perfumer Olivier Creed isn’t tirelessly working on new fragrance compositions daily.