Viking Diaries: Erwin Creed

September 15, 2017

In honor of the launch of Viking, we recently traveled to Iceland with men who embody the Viking spirit. This new fragrance, created by Sixth Generation Master Perfumer Olivier Creed, was inspired by the incredibly crafted long ships, a centerpiece of the Viking Age and one of the greatest design feats of the ninth century.


Anticipation has been building for the brand’s next big men’s launch since the best-selling cult scent Aventus launched in 2010. Years may pass between launches, but that doesn’t mean Sixth Generation Master Perfumer Olivier Creed isn’t tirelessly working on new fragrance compositions daily.